Studio Brado

Ariston Advergame

A multiplayer advergame for the Ariston – Juventus sponsorship: a three-month campaign in Egypt, Morocco, Nigeria and South Africa, with a leaderboard for each country.

Ariston Advergame
Division
ARSERA CREO
Client
Studio Brado
Sector
Marketing and gaming
Services
Custom software, UI/UX Design
The challenge

To celebrate the Ariston and Juventus sponsorship, the campaign needed an experience that got people interacting with both brands, built brand associations and generated leads in four countries.

The solution

Brought in by the Parma agency Studio Brado, we designed and built a take on “Fruit Ninja” in the two brands’ colours and objects: ten minutes to slice fire, leaves and footballs while dodging ice and bills, competing with other players online.

Game designOnline multiplayer gamePer-country leaderboards
Firebase