We work on the systems, processes and software a company already has, to make them more efficient, better integrated and ready for new business needs. With custom development, integrations and artificial intelligence, where it truly matters.
We are a software development, technology consulting and AI consulting company based in Parma. We work with businesses that want to improve what they have already built, and with those that need technology to build something new.
Our value comes from combining technical expertise with an understanding of the client’s business: that is how we define the project, choose the technologies and build solutions designed to become part of real processes.
2M
visits a year on a platform we evolved
We don’t start from the technology to use, but from the need to address: we analyse the context and define the tools and skills needed to reach the solution.
We analyse existing processes, tools and workflows to identify where artificial intelligence can generate real benefit.
We work on existing software and applications, developing new features and tailored solutions designed to integrate with the infrastructure already in place.
We rethink the interfaces and user journeys of existing digital products to make them clearer, more functional and consistent with new needs.
We connect software, platforms and data to make different systems talk to each other, reducing manual work and automating steps.
We analyse needs, constraints and opportunities to define the priorities and direction of technology evolution, with a strategic, future-oriented view.
Real projects, in different contexts, built with a broad and up-to-date stack.
14 +
case studies published
From healthcare to industry, from retail to sport.
8
industries served
Different contexts, one method.
40 +
technologies in our stack
Web, mobile, back-end, cloud and IoT protocols.
2 M
visits a year on Judge Rules
A platform we renewed and evolved.
Each project is read through three elements: the division, the services involved and the technology stack used.
ARSERA EVO 
ARSERA EVO 
ARSERA EVO Label
A structured but flexible process: a continuous evolutionary cycle that grows with the company. Each phase helps make better-informed decisions and reduce uncertainty.
Shaping the needs.
We start from the company’s goals, requirements and processes to understand the context. We assess what exists and define clearly what is really needed.
Understand first. Then design.
We analyse systems, flows, data and integrations to find issues and constraints, and assess where AI can be applied usefully.
Refine before building.
We define solution, architecture, technologies and user experience, sharing choices and priorities so we can adjust before the next phases.
Every choice has a reason.
With AI-assisted prototyping the client sees how the solution will take shape before development, and can validate it in time.
Control, quality, transparency.
We turn the project into software with continuous checks, testing and regular reviews with the client along the way.
From project to reality.
We release to production and verify that everything works: the solution goes live in its real context.
The project keeps growing.
We follow the solution over time and evolve it as needs, technologies or processes change.
We work with large companies, SMEs and startups. We take on every kind of industry, bringing to each what we have learnt in the others.
Connected operating rooms, medical transport, staff portals.
Production and management control, ERP integration.
Devices connected via BLE, NFC, MQTT, telemetry and remote control.
Tools for sales networks and in-store checks.
Smart services with in-app payments and real-time inventory.
Platforms for competitions, live scores and athlete communities.
Outsourced development on products for public bodies.
Advergames and digital experiences for international campaigns.
Many clients have worked with us for years: for them we have become part of the internal team.
In almost 5 years we have built much more than an app: a whole cloud system for programming, diagnosing and maintaining our automatic doors. ARSERA combines deep technical expertise with the ability to understand the client’s business processes.
What began as an occasional collaboration has made ARSERA an important part of our internal team. We found not just a supplier but a partner that pushes and guides us towards innovation and walks with us into our future.
We needed a mobile app able to grow with our project. In ARSERA we found a flexible, attentive and skilled partner, with whom we are building a tool that keeps evolving.
Professionalism, speed, expertise and the ability to anticipate the future. Our partnership with ARSERA is a long-term business relationship: we found the reference partner able to anticipate trends and follow each client’s needs closely.
Tell us what you already have and where you want to go: we start with an analysis of what exists.